Like any other startup, we started with an MVP and a pitch.
No marching orders. No top-down instruction. And like everyone else, no funds.
We imagined that we could create new pathways for innovation: one that leveraged the assets of our parent company, Globe Telecom, and Globe’s major shareholders SingTel and Ayala Corporation; but used them in previously unimagined ways to support startups who were doing pretty amazing things. We wanted to break through protocol and bureaucracy to accelerate collaboration between enterprises and startups. We wanted ecosystem-wide innovation: not corporate or startups, but corporate AND startups, together. There wasn’t a natural process for that, so we were going to create it.
In short, we were going to hack the system.